The Largest Personal Injury Law Firm Brands in Phoenix
Rafi Law Group holds 12.9% of branded search demand in the Phoenix, AZ (Nielsen DMA 753) market — 37 firms measured, 16,600 branded searches per month. Updated October 2026.
The Phoenix ledger
| # | Firm | Branded searches / mo | Share of all demand | Profile |
|---|---|---|---|---|
| 1 | Rafi Law Group | 3,650 | 12.9% | profile |
| 2 | Lerner & Rowe | 1,970 | 6.9% | profile |
| 3 | Morgan & Morgan | 1,110 | 3.9% | profile |
| 4 | Sargon Law Group | 1,030 | 3.6% | profile |
| 5 | Alcock & Associates | 1,020 | 3.6% | profile |
23 measured firms above the floor are not shown in the top five. 9 additional measured firms fall below this market's measurability floor of 100 branded searches per month (1% of market demand) and are not ranked.
Is your firm on this ledger? Measure your share →Related markets: Yuma, AZ · Tucson, AZ · Augusta, GA · Clarksburg, WV
Who is the most-searched personal injury law firm in Phoenix?
Rafi Law Group attracts the most branded search demand of any measured personal injury firm in Phoenix — 3,650 searches for the firm by name each month, 12.9% of all injury-related search demand in the market.
Which injury law firm has the strongest brand in Phoenix?
Rafi Law Group holds the strongest brand position, with 12.9% of Phoenix's total injury search demand — a led market.
How many people search for injury lawyers in Phoenix each month?
Roughly 28,350 injury-related searches happen in the Phoenix market each month, of which 59% are already branded — people typing a specific firm's name rather than a generic phrase like "car accident lawyer."
Brand demand share = branded searches for a firm (name, misspellings, principals, nicknames) as a share of all injury-related search demand in this market, from Google Ads search volume. Volumes are Keyword Planner buckets — treat figures as bands. Full methodology. Data updated 2026-10-01.
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